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Accepting Payment Online - 7 Steps to Improve your Customer's Buying Experience
Copyright 2005 John Tedeschi
Of course, the number one way you can improve your client's
online purchasing experience is to accept credit cards on your
site, because most of your clients will prefer to use their
debit or credit card, rather...
Attract Your Dream Customer
Have you clearly defined your target audience? These are the prime buyers of your products or services. It is the people or organizations you are pursuing actively as customers. You don't need every customer in the world! You need the ones who...
Ten Customer Service Secrets to Win Back Customers
Recently I was facilitating an Outstanding Customer Service program and broke for lunch. Knowing that the restaurants in the area had much to desire as far as service I gave the students an extra fifteen minutes for lunch. Sure enough a group of...
Things A Customer/Client Should Never Hear When Shopping At Your Place ...
Do you know what your customers are hearing? Are you using "shoppers?" It might be a good idea, along with some employee training on some specific ‘do’s’ and ‘don’ts’, though I'm not sure you could even conceive of these things I've been told...
Why bother with customer centricity?
CRM Magazine recently asked their subscribers "What is the number one concern that keeps you up at night?". I found it interesting that none of the responses resembled anything like: "My kid is failing out of school", or "My spouse works too...
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HostedSupport.com Removes Barriers for Small Business with Free Version of its Automated Customer Support Solution
HostedSupport.com, a leading provider of affordable automated
online customer support solutions for web businesses, today
announced ezSupport Lite, a free version of its automated
customer support solution for small-to-medium businesses with an
online presence. ezSupport Lite is a web-based hosted solution
that introduces business owners to the benefits of automated
customer support at no financial risk.
The reality that companies are facing is that consumers are
demanding more and higher levels of service from a business.
Business owners must be able to resolve customer issues quickly
and effectively and they are faced with large volumes of email
questions that are repetitive and can be easily answered. As the
volume of email grows, the time devoted to responding to these
repetitive questions hinders the ability to focus on the needs
of the business. ezSupport Lite addresses the growing
requirement for automated responses to repetitive email
questions by automatically answering 80 percent of incoming
questions.
"We deal with an alarming number of frustrated business owners
that are looking for a simple solution to their customer support
problem," said Steve Hartert, HostedSupport vice president of
marketing. "They need a solution that is fast, easy to implement
and low risk. The answer to that problem is ezSupport Lite; in
20 minutes they're up and running and one major pain-point of
their growing business is solved."
ezSupport Lite is a web-based hosted solution that requires only
a web browser and an Internet connection to use. A set up wizard
walks the user through the installation that takes less than 20
minutes to complete. ezSupport Lite provides the user with a
knowledgebase of 10 questions and answers that can be customized
based on the needs of their business, and the types of questions
they regularly receive, and maintains a complete customer
contact history.
To build the knowledgebase, the set up wizard asks a series of
questions, and the user provides the answers. This includes
topics such as exchange and refund policies, shipping
information and how to check an order's status. The user can
change the answers as often as needed.
When a customer sends an email, it is routed through the user's
ezSupport Lite knowledgebase. It's then analyzed by the
knowledgebase and the correct answer is instantly sent
back to
the customer. If the email cannot be answered, the user is
alerted and can personally provide a response.
"Our objective is to introduce customers to the advantages of an
automated customer support solution through the 'lite' version
of our product that is available to anyone for free," added
Hartert. "Our research shows that 80 percent of all emails are
answered automatically by our ezSupport products. For those that
need more features and functionality from their customer support
solution, an easy upgrade to the ezSupport and ezSupport Pro
versions of our products are available at any time."
New users to ezSupport Lite are given access to ezSupport Pro
for 30 days and then are given the option to continue using the
Pro version or to begin using ezSupport Lite for as long as they
want. ezSupport and ezSupport Pro are the upgraded versions of
HostedSupport.com's product, which feature unlimited questions
and answers, Live Chat (ezSupport Pro only) and a variety of
in-depth reports and charts.
ezSupport Lite can be accessed at www.hostedsupport.com.
ezSupport is available for $49.95 per user per month. ezSupport
Pro is also available and is priced at $79.95 per user per
month.
About HostedSupport.com HostedSupport.com is a leading provider
of affordable customer support automation for web businesses.
Its easy-to-use system can be set up in 20 minutes and
eliminates many of the support "pains" involved in answering and
tracking customer questions and problem tickets. Businesses
using HostedSupport.com's products automate most customer
support tasks while improving customer retention.
HostedSupport.com is headquartered in Los Angeles, California.
Its clients and partners include: eBay, PCMall, E! Online,
TicketWeb, NetMagazines.com, Salesnet, Yahoo! Search Marketing,
BrandMuscle, MyGolfBallStore, eBoz, Roving, Bravenet, and
ePublicEye.
About the author:
Steve Hartert has more than 20 years of marketing management
experience. His professional background includes running his own
marketing consulting firm, where he worked with clients such as
The Walt Disney Company, Blue Cross of CA, and ABC Television.
He recently served as the marketing director for an electronic
cash card project in Sydney, Australia. Steve has a BS in
Communications from California State Polytechnic University,
Pomona, and an
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